Thoughts of Advertising Quotes in English with Images
Advertising quotes encapsulate the essence of marketing genius, skillfully distilling intricate concepts into succinct and memorable phrases that resonate powerfully with consumers. These phrases often transcend their immediate context, serving as timeless reflections on the nature of advertising and its impact on society. For instance, the esteemed advertising legend David Ogilvy famously stated, "Advertising is about values." This profound assertion underscores the critical importance of aligning brand messaging with the core beliefs and values held by customers. In a marketplace saturated with options, a brand that authentically reflects the values its audience cherishes stands a greater chance of cultivating loyalty and fostering emotional connections.
Similarly, Leo Burnett, another titan of the advertising world, articulated the idea that "Good advertising makes you believe in the product." This statement reveals the indispensable role of credibility within marketing practices. Consumers are increasingly discerning; they seek authenticity and trustworthiness in the brands they engage with. Effective advertising goes beyond mere promotion; it establishes a narrative that allows consumers to feel a genuine belief in the product being offered. This connection can significantly influence purchasing decisions and brand loyalty over time.
These compelling quotes serve not only as sources of inspiration for marketers but also as foundational guiding principles that can elevate advertising strategies to new heights. By embracing the concepts encapsulated in these words, marketers can more effectively engage their target audiences, fostering deeper relationships and prompting meaningful actions. The power of these insights lies in their ability to remind marketers of the fundamental truths of advertising — the necessity of identifying and communicating shared values, the importance of building credibility, and the ultimate goal of creating a lasting impact in the minds and hearts of consumers. Thus, the wisdom reflected in these advertising quotes continues to illuminate the path for practitioners in the ever-evolving landscape of marketing.
Thought of the day on Advertising
We need to stop interrupting what people are interested in and be what people are interested in.
- Craig Davis Thoughts
Transforming a brand into a socially responsible leader doesn’t happen overnight by simply writing new marketing and advertising strategies. It takes effort to identify a vision that your customers will find credible and aligned with their values. - Simon Mainwaring |
Because advertising and marketing is an art, the solution to each new problem or challenge should begin with a blank canvas and an open mind, not with the nervous borrowings of other people’s mediocrities. That’s precisely what ‘trends’ are - a search for something ‘safe’ - and why a reliance on them leads to oblivion. - George Lois |
I don’t know the rules of grammar. If you’re trying to persuade people to do something, or buy something, it seems to me you should use their language. - David Ogilvy |
There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster. - Jerry Della Femina |
Building a profitable personal brand online is not a sprint, and something that happens over night. Don’t aim for perfection early on. Instead allow your brand to evolve naturally over time and focus on providing massive value and over deliver to your target audience. Then you will get more clear over your message and brand as well. Always remember that! - Navid Moazzez |
Creativity may well be the last legal unfair competitive advantage we can take to run over the competition. - Dave Trott |
Big ideas come from the unconscious. This is true in art, in science, and in advertising. But your unconscious has to be well informed, or your idea will be irrelevant. Stuff your conscious mind with information, then unhook your rational thought process. - David Ogilvy |
Advertising Sayings List in English |
Be yourself. Everyone else is already taken. - Oscar Wilde |
An idea can turn to dust or magic, depending on the talent that rubs against it. - Bill Bernbach Quotation |
One ad is worth more to a paper than forty editorials. - A Quotation From Will Rogers |
Creative without strategy is called ‘art.’ Creative with strategy is called ‘advertising. - Jef I. Richards |
Advertising is the modern substitute for argument; its function is to make the worse appear the better. - Advertising Quotes by George Santayana |
Nothing comes from nothing. You must continuously feed the inner beast that sparks and inspires. - George Lois |
Stopping advertising to save money is like stopping your watch to save time. - Henry Ford |
Be creative while inventing ideas, but be disciplined while implementing them. - Amit Kalantri |
Advertising is only evil when it advertises evil things. - David Ogilvy |
If it doesn’t sell, it isn’t creative. - David Ogilvy |
In advertising, not to be different is virtually suicidal - Bill Bernbach |
Don’t tell me how good you make it; tell me how good it makes me when I use it. - Leo Burnett |
Creativity is intelligence having fun. - Albert Einstein Quote |
Simplicity is the ultimate sophistication. - Leonardo Da Vinci |
Advertising is legalized lying. - H. G. Wells Quote |
The most powerful element in advertising is the truth. - Bill Bernbach Quote |
Making promises and keeping them is a great way to build a brand. - Seth Godin |
Great content is the best sales tool in the world - Marcus Sheridan |
Curiosity about life, in all its aspects, I think, is still the secret of great creative people. - Leo Burnett |
We need to stop interrupting what people are interested in and be what people are interested in. - Craig Davis * |
A good advertisement is one which sells the product without drawing attention to itself. - David Ogilvy |
Make it simple. Make it memorable. Make it inviting to look at - Leo Burnett |
The best ideas come as jokes. Make your thinking as funny as possible. - David Ogilvy |
The advertisement is the most truthful part of a newspaper. - Thomas Jefferson |
Telling lies does not work in advertising. - Tim Bell Download or Share |
Your brand is a story unfolding across all customer touch points. - Jonah Sachs Download or Share |
If you can’t explain it to a six year old, you don’t understand it well enough yourself. - Albert Einsteen Download or Share |
The worst thing for a brand is to have a kind of false part of who they are exposed out there. - Lee Clow Download or Share |
If you want to understand how a lion hunts, don’t go to the zoo. Go to the jungle. - Jim Stengel Download or Share |
Advertising may be described as te science of arresting the human intelligence long enough to get money from it. - Stephen Leacock Download or Share |
That’s the kind of ad I like, facts, facts, facts. - Samuel Goldwyn Download or Share |
I LIKE ads. It's not that we don't like ads, we just don't like ads when they are out of place. Bill Barnes Download or Share |
Chess is as elaborate waste of human intelligence as you can find outside an advertising agency. - Raymond Chandler Download or Share |
Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless. - Advertising by Sinclair Lewis Download or Share |
I read no newspaper no but Ritchie's, and in that chiefly the advertisements, for they contain the only truths to be relied on in a newspaper. - Advertising Quotes by Thomas Jefferson Download or Share |
The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague. - Bill Cosby Download or Share |
Advertising is the modern substitute of argument; its function is to make the worse appear the better. - George Santayana Download or Share |
If people aren't going to talk about your product, then it's not good enough. - Advertising Quotes by Jeffrey Kalmikoff Download or Share |
Half the money I spend on advertising is wasted; the trouble is I don't know which half. - John Wanamaker Quotes Download or Share |
Many a small thing has been made large by the right kind of advertising. Mark Twain Download or Share |
You can tell the ideals of a nation by its advertisements. Norman Douglas Download or Share |
Advertisements… contain the only truths to be relied on in a newspaper. - Thomas Jefferson Download or Share |
In our factory, we make lipstick. In our advertising, we sell hope. - Peter Nivio Zarlenga Download or Share |
An ad is finished only when you no longer can find a single element to remove. - Robert Fleege Download or Share |
The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague. - Bill Cosby Download or Share |
Every time a message seems to grab us, and we think, ‘I just might try it,’ we are at the nexus of choice and persuasion that is advertising. - Andrew Hacker |
Advertising Quotation in English |
What is the difference between unethical and ethical advertising? Unethical advertising uses falsehoods to deceive the public; ethical advertising uses truth to deceive the public. - Vilhjalmur Stefansson |
There’s an ad for every vice. That’s advice. - Brian Spellman |
Facts are irrelevant. What matters is what the consumer believes. - Seth Godin |
Advertising is the price you pay for having unremarkable product or service - John Edson |
What really decides consumers to buy or not to buy is the content of your advertising, not its form. - David Ogilvy |
Brands should think of themselves not as storytellers but story builders. We plant seeds of content and let our community build on it. - Amy Pascal |
There isn’t any significant difference between the various brands of whiskey, or cigarettes or beer. They are all about the same. And so are the cake mixes and the detergents, and the margarines… The manufacturer who dedicates his advertising to building the most sharply defined personality for his brand will get the largest share of the market at the highest profit. - David Ogilvy |
Advertising is the ability to sense, interpret . . . to put the very heart throbs of a business into type, paper and ink. - Leo |
A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well. - Jeff Bezos |
I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death. - Leo Burnett |
Certainly, it seems true enough that there’s a good deal of irony in the world… I mean, if you live in a world full of politicians and advertising, there’s obviously a lot of deception. - Kenneth Koch |
The difference between the almost right word and the right word is the difference between the lightning bug and the lightning. - Mark Twain |
Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless. - Sinclair Lewis |
Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does - Steuart Henderson Britt |
To think creatively, we must be able to look afresh at what we normally take for granted. - George Kneller |
The real fact of the matter is that nobody reads ads. People read what interests them, and sometimes it’s an ad. - Howard Luck Gossage |
Advertising may be described as the science of arresting the human intelligence long enough to get money from it. - S Leacoc |
Creativity and innovation are about finding unexpected solutions to obvious problems, or finding obvious solutions to unexpected problems. - Rei Inamoto |
On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar. - David Ogilvy Thoughts |
There are a lot of great technicians in advertising. And unfortunately, they talk the best game. They know all the rules … but there’s one little rub. They forget that advertising is persuasion, and persuasion is not a science, but an art. Advertising is the art of persuasion. - William Bernbach |
Advertising, as a single entity is capable of creating vast changes in our social structure, simply does not exist. Its impact is too diffuse, too omnidirectional. - William Hesse |
I have learned that any fool can write a bad ad, but that it takes a real genius to keep his hands off a good one. - Leo Burnett |
The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself. - Leo Burnett |
Creativity about life, in all aspects, I think, is still the secret of great creative people. - Leo Burnett |
Our job is to bring the dead facts to life. - Bill Bernbach |
The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. - Peter Drucker |
In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create. - David Ogilvy |
Never write an advertisement which you wouldn’t want your own family to read. You wouldn’t tell lies to your own wife. Don’t tell them to mine. Do as you would be done by. If you tell lies about a product, you will be found out… - David Ogilvy |
A brand is no longer what we tell the consumer it is — it is what consumers tell each other it is. - Scott Cook |
That’s the kind of ad I like, facts, facts, facts. - Samuel Goldwyn |
A good ad should be like a good sermon: It must not only comfort the afflicted, it also must afflict the comfortable. - Bernice Fitz-Gibbon |